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- PR support of the campaigns for chain of wine shops SimpleWine: Retrograde Mercury and Low prices
PR support of the campaigns for chain of wine shops SimpleWine: Retrograde Mercury and Low prices
Objective:
To organize PR-support for the campaigns in social media
About project:
In December 2019, SimpleWine held two promotions of it’s campaigns: Low prices and Retrograde mercury. The company wanted to stand out from the competitors and tell people how SimpleWine differs from any other stores, bars and local wine shops.
The Agency was tasked with announcing these promotions with the help of food/wine bloggers in Saint Petersburg.
Results:
- 15 bloggers involved
- 42 publications in total
- 16 posts
- 26 stories
- 440 067 is the total coverage
- 103 141 story views
- 13 638 likes totally
- 132 comments totally
- 5 reposts