Objective:
We have developed a visual and two versions of billboards: static and dynamic.
About project:
Two billboard options were created for the client: static and dynamic. We have redesigned the corporate identity of the company, preserving continuity.:
- The "wet asphalt" color background is chosen, which harmoniously combines with the image photos and emphasizes the premium of the brand.
- Brand elements are preserved: a combination of a dark background with orange and white accents.
The visual image was created based on developments previously applied to the design of the stand at SPIEF-24 and related printing, which ensured the unity of the brand.
Reflection of key directions:
The billboards focused on the five main areas of service of the Repino-Leninskoe Country Club:
1. High cuisine.
2. Unique entertainment events.
3. Premium sports locations.
4. Children's club.
5. Designer vacation villas.
Location selection:
The billboards were placed in the Trinity Business Center on Admiral Lazarev Embankment in St. Petersburg.
