Objective:
Creating the idea, organization and implementation of the residential complex presentation
About project:
On September 20, 4D Agency organized the premiere evening of the elite residential complex Stockholm for Setl Group.
As part of the presentation, guests could evaluate the layouts of the apartments and admire the views from the windows and terraces, as well as become a spectator of several immersive performances: Gottmöte (Swede. - Good meeting), Framtidsplaner (Swede. - Plans for the future) and Välbefinnande (Swede. - Well-being ). Mini-performances were held directly in the apartments and symbolized the Swedish philosophy of harmony and well-being - “lag”.
The well-known publicist Alexander Tsypkin became the guest of honor at the Stockholm Premiere, who read his new and already well-known to readers stories on the most conceptual platform, corresponding to the spirit of the evening - in the spacious underground parking of the residential complex, which became a theater hall for several hours.
