Organization of the Gala Concert for 135 th anniversary of the Federal State Unitary Enterprise «Morozov Factory»/«The factory after name Morozov»

On 2 August, 4D agency organized Gala Concert for 135th anniversary of the Federal State Unitary Enterprise «Morozov Factory» in the BCH/Big Concert Hall «Oktyabrsky».

The team of 4D agency managed to implement a non-standard format of the anniversary celebration, combining a classic award ceremony, a theatrical performance about the history of the factory and a concert by a guest artist - Valeria.

For one day BCH/Big Concert Hall "Oktyabrsky" turned into/became a real theatrical space for 1700 guests of the «The factory after name Morozov »/ «Morozov Factory»: a celebratory standing buffet, an activity zone for the public of different ages, a VIP-zone and a stage zone with interactive and technological design.

A great effect on the audience of the concert part had a theatrical production which telling about 6 pages of the history of the «The factory after name Morozov»/ «Morozov Factory» with the performance of artists of different genres. The heroes seemed to turn the pages-milestones, plunging into the history of Russia and the factory.

The program of the anniversary ended with a concert of the well-known artist Valeria!

Project Features:
• Organization & implementation of event for 1700 people in the BCH/Big Concert Hall «Oktyabrsky»;
• Combining the concert program on stage and the entertainment program in the lobby;
• Studying the history of the company to develop a theatrical production about the 135-year history of the factory, including writing original poems for artists-readers;
• Create original video content for performances;
• Development and creation of original designs of photo zones and interactive zones;
• Unique stage decoration with using video-scenes and content.