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FutureParty in ‘Autobiography Center’ dealership
Objective:
Organization of a client event for the ‘Autobiography Center’
About project:
On December 15, the 4D Agency organized a FutureParty party at the ‘Autobiography Center’, inspired by the spirit of innovation and technology of the future brought to the world of Jaguar Land Rover.
One of the brightest and most anticipated moments of FutureParty was the presentation of the new Jaguar I-PACE. The guests were solemnly presented the first all-electric Jaguar crossover, which was eagerly awaited by fans of electric cars and legendary British brands. A special guest Sergei Dolya, a journalist, travel blogger, professional traveler and ambassador of the LandRover brand, attended the party. Sergey gave an audience a fascinating lecture on an amazing world tour, which he made 70 days in a Land Rover Discovery car.
Inspired by the spirit of adventure with LandRover, the guests of the event witnessed the raffle of the expeditions “Discovering Russia” and “The Time of New Discoveries” among buyers of cars, as well as customers of the business central Autobiography Center service. The winners were determined during a quiz about travel and history of Jaguar Land Rover. The finalists of the competition will go on an adventure expedition to one of the most picturesque places in our country - to Lake Baikal - and will open unique road routes along with LandRover.
The musical mood of the evening created a trio conducted by Amy Peters that made an exceptional atmosphere full of mix of jazz, funk and hip-hop.