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  • Development of the concept of New Year's presents for the Philip Morris company

Development of the concept of New Year's presents for the Philip Morris company

Objective:

To develop the concept of the New Year’s presents and their packaging

About project:

On the eve of the winter holidays, the Communication agency 4D developed the idea of a New Year's presents concept of traditional Mediterranean cuisine called New Year's Italian Snacks.

The composition of the present sets included:
- Olive oil
- Olives
- Sun-dried tomatoes
- Black spaghetti

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