Creative concept and design of a set of presentation products for the Administration of the Tomsk region

In March 2021 the team of the 4D Branding&Design department received a request from the Administration of the Tomsk region to create bright printed products for the presentation of the region at meetings and exhibitions.

The project was implemented in the following stages:

First, unique design concepts for presentation printing products were developed that took into account the peculiarities of information presentation: a large number of numbers, graphs and tables, names and logos of local manufacturers.

Then the chosen concept was refined by creating a block of universal icons which were invented on the principle of visualization of non-standard (reporting) information. After that a single design of four booklets was developed taking into account different information content.
The final part of the set became a unique folder with a magnetic valve.