To make the company’s rebranding
The main task was to rebrand the AVANTA company, reflecting the advantages and strengths of the company while preserving the main elements and the general perception of the organization from consumers. For this, the Communication Agency 4D analyzed the existing brand, identified its main elements and traced the history of development.
The silhouette of a modern train was added to the basis of the brand name, which refers to the company's services. AVANTA provides a full range of services for the maintenance and repair of industrial equipment and engineering systems. Since entering the market in 2000, it has specialized in providing high-quality maintenance and repair services for diesel locomotives, freight cars and platforms.